Logos are written or visual symbols used for commercial purposes and depicting any brand, institution, organization, formation or community. Logos were used for the purpose of differentiating brands and all formations from each other as a result of the increase in mass production along with the Industrial Revolution. The word logo is derived from the Greek “Logos”, which means “word”. Then, in essence, it will be possible to say that an abstract concept should acquire concrete characteristics. Logos; they represent an attitude, an opinion, replace a concept and play an important role in the development / promotion of the brand and identity of a product. To be mentioned as a small point, logos differ from icons in terms of structure. The most important reason that determines this is the purpose of use, because unlike the symbol, it is used to express things related to production. For example, for Islam, which is one of the heavenly religions, the crescent motif is attributed value and no commercial concern is motivated. The same applies to the icon of the cross in the Christian faith. Logos are graphical communication elements, they serve as a context between the recipient and the sender during communication and aim to introduce the institution, to gain the image of the institution and to take place in the minds. Dec.